{"product_id":"the-design-inspired-innovation-workbook-9814289639-used","title":"The Design-Inspired Innovation Workbook","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 9814289639\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Vedin, Bengt-Arne\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e Used\u003c\/p\u003e\u003cp\u003eThis book argues for the need to make design the driving force for propelling innovation, as it provides important impetus for innovation, realizing dreams and obtaining a different focus from cost, technology, or production processes. Design also evokes creativity of a higher order and causes unexpected and inventive cross-fertilization across traditional borders or disciplines. This volume offers the \"how-to's\" for designing for successful novelty, and discusses issues such as product language and meaning, and connecting with the end-user. It will also serve as a checklist, primer, and handbook, providing the reader-practitioner hands-on, but sometimes provocative advice. The Design-Inspired Innovation Workbook is an indispensable handbook and important foundation for facilitating dialog between internal and external product service managers and designers, and aims to cover a vast arena of design-cum-innovation efforts while making the reader discover or invent the exact undertakings by him or herself.\u003c\/p\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":67878703464736,"sku":"USED9814289639","price":20.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7426\/3840\/files\/61kgK6D8oGL_95cffea0-0007-4e9e-9531-be8f8b51e980.jpg?v=1792470574","url":"https:\/\/miakarts.com\/en-gb\/products\/the-design-inspired-innovation-workbook-9814289639-used","provider":"Miakarts Books","version":"1.0","type":"link"}