{"product_id":"advertising-principles-practice-0132224151","title":"Advertising: Principles \u0026 Practice","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0132224151\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Moriarty, Sandra E.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\u003cp\u003eMoriarty teaches students about effective marketing. The text covers the foundations of advertising, planning and strategy, effective advertising media, creating effective messages, as well as integration and evaluation. For advertising professionals and business students concentrating in marketing or advertising.\u003c\/p\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":51907744203040,"sku":"NEW0132224151","price":212.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7426\/3840\/files\/5122xgpL5vL.jpg?v=1782248483","url":"https:\/\/miakarts.com\/products\/advertising-principles-practice-0132224151","provider":"Miakarts Books","version":"1.0","type":"link"}