{"product_id":"build-what-matters-delivering-key-outcomes-with-vision-led-product-management-1544516177","title":"Build What Matters: Delivering Key Outcomes with Vision-Led Product Management","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 1544516177\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Foster, Ben\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\u003cp\u003eRapid iteration, A\/B testing, and growth hacking-these buzzwords have everyones attention in product management today. But while they dominate the current discussion, something even more significant has been lost in their limelight: long-term value creation for the customer.Product advisors Rajesh Nerlikar and Ben Foster believe that consistently delivering meaningful outcomes requires a deep understanding of your customers definition of success. Combine a bold customer-centric vision with a practical execution strategy, and you have a recipe that reveals product development priorities and the pathway to innovation.In Build What Matters, Rajesh and Ben introduce you to their methodology for becoming a product-driven company. Through their tested strategies and stories of success, youll learn how Vision-Led Product Management helps you achieve company objectives by meeting both current and future customer needs.\u003c\/p\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":52191234097440,"sku":"NEW1544516177","price":23.32,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7426\/3840\/files\/71zIJW5HIdL.jpg?v=1786823641","url":"https:\/\/miakarts.com\/products\/build-what-matters-delivering-key-outcomes-with-vision-led-product-management-1544516177","provider":"Miakarts Books","version":"1.0","type":"link"}