{"product_id":"creating-the-customer-driven-library-building-on-the-bookstore-model-0838908888-used","title":"Creating the Customer-Driven Library: Building on the Bookstore Model","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0838908888\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Woodward, Jeannette\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e Used\u003c\/p\u003e\u003cp\u003eHow can libraries make a difference in their communities when customers choose to hang out in the spacious, well-stocked new bookstore instead? With the goal of helping libraries market their services using low-cost or no-cost techniques, Woodward shares practical lessons for any library's revitalization inspired by the success of mega bookstores.Bookstores have succeeded by focusing on the customer, and libraries need to take a page from this playbook. While keeping one eye on their mission-to broaden library use and increase relevance while serving community needs-libraries can improve customer service, looks, and functionality in ways that enhance its community mission. Use Creating the Customer-Driven Library to: Offer accessible, customer-friendly signs, catalogs, and interior spaces Identify the unique needs of your library's community-then meet those needs Create a step-by-step, customized promotion plan that communicates with your market Find cost-effective ways to connect--from user-friendly web sites to promo brochures Show customers what the library has to offer and entice them to give it a tryLibraries remain vitally important to the organizations and communities they serve. Using these outreach and marketing strategies, Woodward shows libraries how to \"Become better than a bookstore,\" even without a hefty budget.\u003c\/p\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":67883944640800,"sku":"USED0838908888","price":10.51,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7426\/3840\/files\/61HE7qst7TL_b05223d2-4996-4919-b02b-cd910ea06425.jpg?v=1792508817","url":"https:\/\/miakarts.com\/products\/creating-the-customer-driven-library-building-on-the-bookstore-model-0838908888-used","provider":"Miakarts Books","version":"1.0","type":"link"}