{"product_id":"essentials-of-marketing-0070172463","title":"Essentials of Marketing","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0070172463\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e William D. Perreault Jr.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\u003cp\u003eThis edition of Essentials of Marketing has been critically revised, updated, and rewritten to reflect new concepts, new examples, and recent 'best practices'. This edition extends the strategy planning approach, integrating concepts tightly with the marketing strategy planning model.\u003c\/p\u003e\u003cul\u003e\u003cli\u003eThis refurbished product is tested and certified to work properly. The product will have minor blemishes and\/or light scratches. The refurbishing process includes functionality testing, basic cleaning, inspection, and repackaging. The product ships with all relevant accessories, and may arrive in a generic box.\u003c\/li\u003e\u003c\/ul\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":67773459661088,"sku":"NEW0070172463","price":50.79,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7426\/3840\/files\/715qOhZ7IUL.jpg?v=1792031102","url":"https:\/\/miakarts.com\/products\/essentials-of-marketing-0070172463","provider":"Miakarts Books","version":"1.0","type":"link"}