{"product_id":"handbook-of-services-marketing-and-management-0761916121","title":"Handbook of Services Marketing and Management","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0761916121\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Swartz, Teresa A.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\u003cp\u003eThe Handbook is organized in six major sections: The service setting, demand management, service excellence and profitability, service recovery, service relationships, and firm-wide service issues.A unique structural feature of the Handbook is the inclusion of both in-depth chapters as well as shorter, more focused `mini' chapters. This variation enables the book to provide broader coverage through the inclusion of more topics.\u003c\/p\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":51956267712800,"sku":"NEW0761916121","price":112.48,"currency_code":"USD","in_stock":true}],"url":"https:\/\/miakarts.com\/products\/handbook-of-services-marketing-and-management-0761916121","provider":"Miakarts Books","version":"1.0","type":"link"}