{"product_id":"hitting-the-sweet-spot-how-consumer-insights-can-inspire-better-marketing-and-advertising-1887229094","title":"Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 1887229094\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Fortini-Campbell, Lisa A.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\u003cp\u003eThe Consumer Insight Classic. Clear and engaging - written by one of the top professionals in consumer insight. The book takes you through the process step by step - from Data to Information to Insight to Inspiration. This book is used worldwide by both students and professionals.\u003c\/p\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":52274933891360,"sku":"NEW1887229094","price":34.39,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7426\/3840\/files\/71iTVivB-OL.jpg?v=1788085886","url":"https:\/\/miakarts.com\/products\/hitting-the-sweet-spot-how-consumer-insights-can-inspire-better-marketing-and-advertising-1887229094","provider":"Miakarts Books","version":"1.0","type":"link"}