{"product_id":"international-place-branding-yearbook-2011-managing-reputational-risk-0230279538","title":"International Place Branding Yearbook 2011: Managing Reputational Risk","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0230279538\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Go, Frank M.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\u003cp\u003eThe second annual volume of the International Place Branding Yearbook; this collection looks at the case for applying brand and marketing strategies and to the economic, social, political and cultural development of cities, towns and regions around the world to help them compete in the global, national and local markets.\u003c\/p\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":51680250822944,"sku":"NEW0230279538","price":60.18,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7426\/3840\/files\/6164a87-_eL.jpg?v=1779341260","url":"https:\/\/miakarts.com\/products\/international-place-branding-yearbook-2011-managing-reputational-risk-0230279538","provider":"Miakarts Books","version":"1.0","type":"link"}