{"product_id":"managing-new-technology-development-0070597480","title":"Managing New Technology Development","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0070597480\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Souder, William E.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\u003cp\u003eNew technology development starts with the generation of an idea. It ends with that idea's commercial application: a new product or a new service. In Between is a complex sequence of stages demanding specialized management methods. With this in depth survey, R\u0026amp;D, marketing, and engineering managers can learn from the foremost experts about the most successful, proven practices and techniques-for managing all the stages of new technology development.\u003c\/p\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":51855720612128,"sku":"NEW0070597480","price":82.26,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7426\/3840\/files\/51JFGd_JZiL.jpg?v=1781540265","url":"https:\/\/miakarts.com\/products\/managing-new-technology-development-0070597480","provider":"Miakarts Books","version":"1.0","type":"link"}