{"product_id":"persuasive-advertising-evidence-based-principles-1349511897","title":"Persuasive Advertising: Evidence-based Principles","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 1349511897\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Armstrong, J.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\u003cp\u003eWritten by a leading authority, this book is a comprehensive and definitive guide to advertising that incorporates a vast amount of research and expert opinion. It draws upon the evidence to establish principles that can be applied to achieve successful and effective advertising and evaluates all of the relevant attributes and aspects of this.\u003c\/p\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":52098486632736,"sku":"NEW1349511897","price":92.92,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7426\/3840\/files\/51nU9AS5kbL.jpg?v=1785794446","url":"https:\/\/miakarts.com\/products\/persuasive-advertising-evidence-based-principles-1349511897","provider":"Miakarts Books","version":"1.0","type":"link"}