{"product_id":"relationships-and-networks-in-international-markets-international-business-and-management-3-0080430635","title":"Relationships and Networks in International Markets (International Business and Management, 3)","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0080430635\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Gemunden, H. G.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\u003cp\u003eThe book presents the most recent developments in international industrial and service marketing research, from a relationship and network perspective. While the latter perspective has a long tradition in Europe, \"relationship marketing\" has also in recent years become one of the dominant approaches in the USA, Canada, Australia and New Zealand. However, the schools of thought on relationships and networks emerging from different marketing traditions examine different concepts, use different methods and arrive at different outcomes, all of which are reflected here.\u003c\/p\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":51663950872864,"sku":"NEW0080430635","price":196.96,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7426\/3840\/files\/611MkH6bGFL.jpg?v=1778874190","url":"https:\/\/miakarts.com\/products\/relationships-and-networks-in-international-markets-international-business-and-management-3-0080430635","provider":"Miakarts Books","version":"1.0","type":"link"}