{"product_id":"reverse-licensing-international-technology-transfer-to-the-united-states-0275922588","title":"Reverse Licensing: International Technology Transfer to the United States","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0275922588\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Shahrokhi, Manucheh\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\u003cp\u003eReverse Licensing evaluates the transfer of technology to the U.S. as an alternative growth strategy for both small- and medium-sized U.S. manufacturing firms which need new and competitive technology and for foreign firms which are anxious to enter the U.S. market but lack the required resources for export and\/or foreign direct investment. The first theoretical research on international technology licensing from the U.S. licensees' standpoint, this book examines reverse licensing as an alternative to reverse investment. In addition, a sample of 120 U.S. manufacturing firms which have actually utilized reverse licensing is used for empirical and statistical analysis.\u003c\/p\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":51717059871008,"sku":"NEW0275922588","price":90.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7426\/3840\/files\/51JJMe3R_YL.jpg?v=1779403235","url":"https:\/\/miakarts.com\/products\/reverse-licensing-international-technology-transfer-to-the-united-states-0275922588","provider":"Miakarts Books","version":"1.0","type":"link"}