{"product_id":"service-is-front-stage-positioning-services-for-value-advantage-insead-business-press-0230006604","title":"Service is Front Stage: Positioning Services for Value Advantage (INSEAD Business Press)","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0230006604\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Teboul, J.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\u003cp\u003eThis book contains a simple but powerful definition of services based upon a separation between back-stage and front-stage activities. Services deal with front interactions, production and manufacturing with back-stage operations. Teboul uses this distinction to systematically explore the important issues of the field.\u003c\/p\u003e\u003cul\u003e\u003cli\u003eNew | Mint Condition | Dispatch same day for order received before 12 noon | Guaranteed packaging | No quibbles returns\u003c\/li\u003e\u003c\/ul\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":51682219720992,"sku":"NEW0230006604","price":55.81,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7426\/3840\/files\/61YotIiUFPL.jpg?v=1779365199","url":"https:\/\/miakarts.com\/products\/service-is-front-stage-positioning-services-for-value-advantage-insead-business-press-0230006604","provider":"Miakarts Books","version":"1.0","type":"link"}