{"product_id":"the-customer-culture-imperative-a-leaders-guide-to-driving-superior-performance-0071821147","title":"The Customer Culture Imperative: A Leader's Guide to Driving Superior Performance","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0071821147\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Brown, Linden\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\u003cp\u003eWhat do Toyota, Apple, and Zappos have in common?CUSTOMER-CENTRIC CULTUREAnd now, with this research-based method, you can replicate their success with your businessBased on more than 60 studies and the authors three-year proprietary research project with more than 100 companies, The Customer Culture Imperative demonstrates that organizations exhibiting a strong \"customer-centric culture\" do, in fact, produce superior business performance. It provides diagnostic tools and a roadmap for effective implementation, designed to make cultural change concrete and actionable in any organization.Dr. Linden R. Brown is chairman and co-founder of MarketCulture Strategies Inc.Christopher Brown is the former marketing director for Hewlett-Packard for the South Pacific and is presently a Silicon Valley-based sales and marketing consultant.\u003c\/p\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":51607649550624,"sku":"NEW0071821147","price":37.76,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7426\/3840\/files\/71zSZtTqy6L.jpg?v=1778697626","url":"https:\/\/miakarts.com\/products\/the-customer-culture-imperative-a-leaders-guide-to-driving-superior-performance-0071821147","provider":"Miakarts Books","version":"1.0","type":"link"}