{"product_id":"the-marking-enterprise-business-success-and-societal-embedding-insead-business-press-0230001874","title":"The Marking Enterprise: Business Success and Societal Embedding (INSEAD Business Press)","description":"\u003cp\u003e\u003cstrong\u003eISBN:\u003c\/strong\u003e 0230001874\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAuthor:\u003c\/strong\u003e Jean-Claude Thoenig\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eCondition:\u003c\/strong\u003e New\u003c\/p\u003e\u003cp\u003eBased on their studies of successful firms, the authors highlight two main paths to success. As well as delivering a groundbreaking new analytical framework, they also provide practical advice to practitioners on avoiding pitfalls and taking decisions while elaborating their marking discipline.\u003c\/p\u003e","brand":"Mia Karts","offers":[{"title":"Default Title","offer_id":51680324649248,"sku":"NEW0230001874","price":55.97,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0980\/7426\/3840\/files\/71UhOBrpBZL.jpg?v=1779344207","url":"https:\/\/miakarts.com\/products\/the-marking-enterprise-business-success-and-societal-embedding-insead-business-press-0230001874","provider":"Miakarts Books","version":"1.0","type":"link"}