Consumer Economics: Issues and Behaviors
MIA KARTS BOOKS
Consumer Economics: Issues and Behaviors
Book Details
- Format
- Hardcover
- Language
- English
- Category
- Economics
- Condition
- New
- ISBN-13
- 9780130989741
- ISBN-10
- 0130989746
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ISBN: 0130989746
Author: Goldsmith, Elizabeth B.
Condition: New
This book provides and up-to-date look at the consumer movement and the intricacies of consumer behavior. Incorporates Internet and e-commerce, media and advertising, consumer consumption shifts, diet and health consumption, and coverage of fraud and identity theft. For those in customer service, marketing, and sales, and anyone interested in consumer science.
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Consumer Economics: Issues and Behaviors
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