A Handbook of Qualitative Methodologies for Mass Communication Research (Anthropoloy)
MIA KARTS BOOKS
- Vendor: Mia Karts
A Handbook of Qualitative Methodologies for Mass Communication Research (Anthropoloy)
Book Details
- Author
- Nicholas W. Jankowski
- Publisher
- Routledge
- Format
- Paperback
- Language
- English
- Category
- Performing Arts
- Condition
- New
- ISBN-13
- 9780415054058
- ISBN-10
- 0415054052
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ISBN: 0415054052
Author: Jankowski, Nicholas W.
Condition: New
This is the first volume that covers the use of qualitative research methods in mass media research. Theoretical insights are incorporated from discourse analysis, ethnography and reception theory.
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A Handbook of Qualitative Methodologies for Mass Communication Research (Anthropoloy)
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