Arts Management (Discovering the Creative Industries)

ISBN: 0415423910

Author: Chong, Derrick

Condition: New

The second edition of Arts Management has been thoroughly revised to provide an updated, comprehensive overview of this fast-changing subject. Arts managers and students alike are offered a lively, sophisticated insight into the artistic, managerial and social responsibilities necessary for those working in the field.With new cases studies and several new chapters, Derrick Chong takes an interdisciplinary approach in examining some of the main impulses informing discussions on the management of arts and cultural organizations. These are highly charged debates, since arts managers are expected to reconcile managerial, economic and aesthetic objectives. Topics include:arts and the State, with reference to the instrumentalism of the arts and culturebusiness and the artsownership and control of arts organizationsarts consumption and consumers, including audience development and arts marketingmanaging for excellence and artistic integrityfinancial investing in the arts, namely fine arts funds and theatre angelsphilosophies of philanthropyIncorporating a deliberately diverse range of sources, Arts Management is essential reading for students on arts management courses and provides valuable insights for managers already facing the management challenges of this field.