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Benchmarking the User Experience
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ISBN: 0692149090
Author: Sauro PhD, Jeff
Condition: New
Benchmarking the User Experience is a practical book about how to measure the user experience of websites, software, mobile apps, products, or just about anything people use. This book is for UX researchers, designers, product owners, or anyone who has a vested interest in improving the experience of websites and products. In this book, Jeff uses practical examples to illustrate what benchmarking is and how you can use this technique to measure users experiences. Jeff uses many examples of actual studies conducted by MeasuringU to give the reader constructive information that will help formulate and/or understand your benchmarking studies, which ultimately helps you understand your audience and customers.
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Benchmarking the User Experience
