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Brand Champions: How Superheroes bring Brands to Life
$90.70 USD
$62.21 USD
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Competitive Pricing You Can Trust — Quality You Can Rely On.
ISBN: 0230220320
Author: Buckingham, I.
Condition: New
A case-study based guide which showcases the individuals within organizations who nurture and sustain brands and bring them to life through their everyday performance. Critical enough to remain credible yet overwhelmingly positive, it is a charismatic illustration of how to achieve true brand engagement.
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Brand Champions: How Superheroes bring Brands to Life
$90.70 USD
$62.21 USD