Competing by Design: Creating Value and Market Advantage in New Product Development
MIA KARTS BOOKS
Competing by Design: Creating Value and Market Advantage ...
Competing by Design: Creating Value and Market Advantage in New Product Development
$44.06 USD
Available
Book Details
- Author
- Craig Erhorn
- Publisher
- Wiley
- Format
- Hardcover
- Language
- English
- Category
- Marketing
- Condition
- New
- ISBN-13
- 9780471132165
- ISBN-10
- 0471132160
Free U.S. shipping on all orders. International shipping is calculated at checkout.
ISBN: 0471132160
Author: Erhorn, Craig
Condition: New
This step-by-step, hands-on guide explains how to reduce time to market for new products and effectively meet customer's needs. Demonstrates how to take advantage of the latest development tools and product design, use such proven techniques as robust design and QFD and assess and select the appropriate combination of tools, methodologies and strategies.
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Competing by Design: Creating Value and Market Advantage in New Product Development
$44.06 USD
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