Competition Demystified: A Radically Simplified Approach to Business Strategy
MIA KARTS BOOKS
- Vendor: Mia Karts
Competition Demystified: A Radically Simplified Approach to Business Strategy
Book Details
- Format
- Hardcover
- Language
- English
- Category
- Management
- Condition
- Used
- ISBN-13
- 9781591840572
- ISBN-10
- 1591840570
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ISBN: 1591840570
Author: Greenwald, Bruce
Condition: Used
Presents a theory of competition that challenges the methods of Michael Porter's Competitive Strategy, arguing that a competitor's ease in entering or expanding in a given market is the only essential factor in determining advantage, in a guide that also provides a range of examples and application lessons. 50,000 first printing.
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Competition Demystified: A Radically Simplified Approach to Business Strategy
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