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Emotional Branding: The New Paradigm for Connecting Brands to People
$19.25 USD
$15.40 USD
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ISBN: 1581150784
Author: Marc Gobe
Condition: New
Offers an approach to building brand loyalty with the use of an interactive strategy, presenting case histories that demonstrate how the five human senses can be used as effective marketing tools to respond to trends.
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Emotional Branding: The New Paradigm for Connecting Brands to People
$19.25 USD
$15.40 USD