Entrepreneur Magazine: Bringing Your Product to Market

ISBN: 0471157732

Author: Debelak, Don

Condition: New

Build an empire step by stepDon't risk a small fortune trying to make a big one. Let acclaimedconsultant Don Debelak show you how to get your exciting newproduct off the drawing board and into the marketplace--withoutlosing your shirt! In this book, you'll learn what every inventorand entrepreneur needs to know about manufacturing techniques,product design, distribution channels, patents, licensing, and cashflow. You'll also discover how to handle some very tricky issuesthat are crucial to your success, including* Knowing when your product is market ready* Creating a step-by-step product-to-market strategy* Adjusting your strategy to changing market conditions* Finding financial help from investors, manufacturers, anddistributors* Having manufacturers pay development costs prior tolicensingAlso available from the Entrepreneur Magazine library:* The Entrepreneur Magazine Small Business Advisor* The Entrepreneur Magazine Small Business Answer Book* Guide to Integrated Marketing* Human Resources for Small Businesses* Making Money with Your Personal Computer* Small Business Legal Guide* Starting a Home-Based Business* Starting an Import/Export Business* Successful Advertising for Small BusinessesSPECIAL OFFERS!FREE issue of Entrepreneur Magazine* 50% discount on Entrepreneur Magazine subscription* 1/2 price admission to any Entrepreneur Magazine Small BusinessExpo* Discount on American Entrepreneurs Association membershipSee details and coupons in back of book.