Foundations of Corporate Success: How Business Strategies Add Value
MIA KARTS BOOKS
Book details
- Author
- John Kay
- Publisher
- OXFORD UNIVERSITY PRESS
- Format
- Hardcover
- Language
- English
- Category
- Company Profiles
- Condition
- New
- ISBN-13
- 9780198287810
- ISBN-10
- 019828781X
- Vendor: Mia Karts
Foundations of Corporate Success: How Business Strategies Add Value
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ISBN: 019828781X
Author: Kay, John
Condition: New
A leading business school economist lays bare the complexities of "strategic thinking" in business and offers a lucid and innovative analysis of the source of "competitive advantage". Kay engages with and develops the work of Michael Porter, who is regarded by many as the pre-eminent authority on business strategy.This is the British edition of Corporate Success; an American edition, with many American business examples and added sections dealing with the business environment in the U.S., will be published in Fall 1994.
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Foundations of Corporate Success: How Business Strategies Add Value
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