Full Spectrum: How the Science of Color Made Us Modern

ISBN: 0358695244

Author: Rogers, Adam

Condition: New

"Informative and entertaining...Rogers is a seasoned raconteur, unreeling an eons-spanning tale with skill." -Wall Street JournalA lively account of our age-old quest for brighter colors, which changed the way we see the world, with a new afterword by the authorFrom kelly green to millennial pink, our world is graced with a richness of colors. But our human-made colors havent always matched natures kaleidoscopic array. To reach those brightest heights required millennia of remarkable innovation and a fascinating exchange of ideas between science and craft thats allowed for the most luminous manifestations of our built and adorned world.In Full Spectrum, Rogers takes us on that globe-trotting journey, tracing an arc from the earliest humans to our digitized, synthesized present and future. We meet our ancestors mashing charcoal in caves, Silk Road merchants competing for the best ceramics, and textile artists cracking the centuries-old mystery of how colors mix, before shooting to the modern era for high-stakes corporate espionage and the digital revolution thats rewriting the rules of color forever.In prose as vibrant as its subject, Rogers opens the door to Oz, sharing the liveliest events of an expansive human quest-to make a brighter, more beautiful world-and along the way, proving why hes one of the best science writers around.**National Geographic