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Image Makers: Advertising, Public Relations, and the Ethos of Advocacy
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Competitive Pricing You Can Trust — Quality You Can Rely On.
ISBN: 0226389170
Author: Jackall, Robert
Condition: New
Everywhere we turn, we are exhorted to spend money, join organizations, rally to causes, or express outrage. Image Makers is a comprehensive analysis of this age of modern advocacy-from commercials to public service ads to government propaganda-and its roots in advertising and public relations.
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Image Makers: Advertising, Public Relations, and the Ethos of Advocacy

