Image Makers: Advertising, Public Relations, and the Ethos of Advocacy
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Image Makers: Advertising, Public Relations, and the Etho...
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Image Makers: Advertising, Public Relations, and the Ethos of Advocacy
$36.67 USD
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Book Details
- Author
- Robert Jackall
- Publisher
- University of Chicago Press
- Format
- Paperback
- Language
- English
- Category
- Advertising
- Condition
- New
- ISBN-13
- 9780226389172
- ISBN-10
- 0226389170
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ISBN: 0226389170
Author: Jackall, Robert
Condition: New
Everywhere we turn, we are exhorted to spend money, join organizations, rally to causes, or express outrage. Image Makers is a comprehensive analysis of this age of modern advocacy-from commercials to public service ads to government propaganda-and its roots in advertising and public relations.
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Image Makers: Advertising, Public Relations, and the Ethos of Advocacy
$36.67 USD
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