Loose Leaf for Marketing
MIA KARTS BOOKS
Loose Leaf for Marketing
Book Details
- Format
- Paperback
- Language
- English
- Category
- Marketing
- Condition
- New
- ISBN-13
- 9781260471236
- ISBN-10
- 1260471233
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ISBN: 1260471233
Author: Kerin, Roger A.
Condition: New
Engagement. Leadership. Innovation.This market leader remains the most rigorous, business-oriented title on the market! Translated into 10+ languages and supported an extensive instructor resources package, Kerin 15e is up-to-date with additional emphases on financial, social media, marketing metrics, and decision-making.- Comprehensive- Business-Orientation- Up-to-Date- Most extensive instructor resource package on the market!- Real-world-focus:- Applying Marketing Metrics- Marketing Matters- Making Responsible Decisions- Insights About Me- Building Your Marketing Plan- Integration of Customer Journey Literature
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