Marketingimplementierung: Grundlagen und Umsetzung am Beispiel ostdeutscher Unternehmen (German Edition)

Marketingimplementierung: Grundlagen und Umsetzung am Beispiel ostdeutscher Unternehmen...

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Marketingimplementierung: Grundlagen und Umsetzung am Beispiel ostdeutscher Unternehmen (German Edition)

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Product description

ISBN: 3824401843

Author: Hilker, J

Condition: New

Dieses Buch behandelt die Marketingimplementierung erstmals systematisch und umfassend. Zudem bieten drei Langzeitfallstudien Hinweise fr eines der zentralen Probleme ostdeutscher Unternehmen bei der Erlangung der Wettbewerbsfhigkeit.

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Marketingimplementierung: Grundlagen und Umsetzung am Beispiel ostdeutscher Unternehmen (German Edition)

$74.98 USD
$56.66 USD
 per 

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