Mavericks at Work: Why the Most Original Minds in Business Win

ISBN: 0060779624

Author: Taylor, William C.

Condition: New

The first book to document this change, Mavericks at Work is business "edutainment" for a smart, ambitious readership, profiling some of the most exciting-and often eccentric-CEOs in the United States, while detailing their remarkable strategies for success.Whos going to write the next chapter in the saga of American business? Whos going to chronicle the best way to compete, the new way to win? Thats the mission of Mavericks at Work, a book that profiles a network of rebels who are creating a new business model that makes use of fresh principles and captures what it means to be a state-of-the-art organization. Including such pioneering companies as ING Direct, Southwest Airlines, Pixar, HBO, Anthropologie, Craigslist, Netflix, and Commerce Bank, this book is nothing short of a lively new intellectual agenda for business.