Mental Models: Aligning Design Strategy with Human Behavior
MIA KARTS BOOKS
- Vendor: Mia Karts
Mental Models: Aligning Design Strategy with Human Behavior
Book Details
- Format
- Paperback
- Language
- English
- Category
- Consumer Behavior
- Condition
- Used
- ISBN-13
- 9781933820064
- ISBN-10
- 1933820063
Free U.S. shipping on all orders. International shipping is calculated at checkout.
ISBN: 1933820063
Author: Young, Indi
Condition: Used
There is no single methodology for creating the perfect product-but you can increase your odds.One of the best ways is to understand users' reasons for doing things. Mental Models gives you the tools to help you grasp, and design for, those reasons. Adaptive Path co-founder Indi Young has written a roll-up-your-sleeves book for designers, managers, and anyone else interested in making design strategic, and successful.
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Mental Models: Aligning Design Strategy with Human Behavior
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