Niche Envy: Marketing Discrimination in the Digital Age
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Niche Envy: Marketing Discrimination in the Digital Age
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Niche Envy: Marketing Discrimination in the Digital Age
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ISBN: 0262701219
Author: Turow, Joseph
Condition: New
The price we pay for the new strategies in database marketing that closely track desirable customers, offering them benefits in return for personal information.
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Niche Envy: Marketing Discrimination in the Digital Age
$37.50 USD
$28.89 USD
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