Niche Envy: Marketing Discrimination in the Digital Age
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Niche Envy: Marketing Discrimination in the Digital Age
- Vendor: Mia Karts
Niche Envy: Marketing Discrimination in the Digital Age
$28.89 USD
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Book Details
- Author
- Joseph Turow
- Publisher
- The MIT Press
- Format
- Paperback
- Language
- English
- Category
- Marketing
- Condition
- New
- ISBN-13
- 9780262701211
- ISBN-10
- 0262701219
Free U.S. shipping on all orders. International shipping is calculated at checkout.
ISBN: 0262701219
Author: Turow, Joseph
Condition: New
The price we pay for the new strategies in database marketing that closely track desirable customers, offering them benefits in return for personal information.
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Niche Envy: Marketing Discrimination in the Digital Age
$28.89 USD
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