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Performance Measurement of New Product Development Teams: A Case of the High-Tech Sector

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Product description

ISBN: 0230573843

Author: Loparo, Kenneth A.

Condition: New

Using the example of four Taiwanese brand-name multinational companies, this study seeks to unpack the relationship between project team performance measurement systems and new product success/failure. It examines the use of performance measurement results and the resulting impact on team-member behaviour and functional departments.

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Performance Measurement of New Product Development Teams: A Case of the High-Tech Sector

$54.97 USD
$45.80 USD
 per 
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