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Practical Pricing: Translating Pricing Theory into Sustainable Profit Improvement
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Competitive Pricing You Can Trust — Quality You Can Rely On.
ISBN: 0230614604
Author: Calogridis, M.
Condition: New
This book is about taking a theory, pricing, and translating it into an operational practice that can be used by a company on an everyday basis easily with maximum results. This book provides, in detail, all the steps and input required to build out a pricing strategy and function.
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Practical Pricing: Translating Pricing Theory into Sustainable Profit Improvement

