Pricing Tactics

ISBN: 1930199759

Author: Brenner, Robert C.

Condition: New

Here are ideas and techniques for meeting or exceeding your pricing objectives. Pricing Tactics explains common product and service pricing from a profit perspective. Read how owners survive and thrive during good and bad economic times. In this book youll learn:- How to price it right the first time.- When to raise price. How to know it's time.- How to handle a price increase.- How some sellers hide a price increase.- How much you can raise price without resistance.- How to handle objections to your new price.- When to know it's time to reduce your price.- Best ways to actually cut your price.- Coupons, checks, rebates, discounts, and allowances.- Calculating the additional sales needed to make a price cut work.- How to handle a price cut.- Suggested response when buyers ask for a price break.- Bottom feeders - price fishing in action.- When to turn down that sale.- Retainer pricing and cancellation fees.- How to price the same job for a new client.These tips, tricks, and techniques are critical for earning maximum profit.Good pricing tactics can significantly improve your bottom line.