The Blueprint For Franchising A Business
MIA KARTS BOOKS
The Blueprint For Franchising A Business
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The Blueprint For Franchising A Business
$19.13 USD
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Book Details
- Format
- Hardcover
- Language
- English
- Category
- Retailing
- Condition
- Used
- ISBN-13
- 9780471856177
- ISBN-10
- 0471856177
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ISBN: 0471856177
Author: Raab, Steven S.
Condition: Used
Franchising is a fast-growing system of marketing. This book shows franchisers, financiers, and investors how to evaluate a company's chances of developing a successful franchise. Raab discusses management issues in franchising: capitalization, training, supply systems, marketing, lease negotiation, and making a public offering. And he reveals the pros and cons of franchising, the six basic indicators of franchising success, how to structure a franchise, and how to sell a franchise.
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The Blueprint For Franchising A Business
$19.13 USD
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