The Cola Wars: The story of the global battle between the Coca-Cola Company and PepsiCo...
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The Cola Wars: The story of the global battle between the...
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The Cola Wars: The story of the global battle between the Coca-Cola Company and PepsiCo, Inc.
$9.65 USD
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Book Details
- Format
- Hardcover
- Language
- English
- Category
- Social Sciences
- Condition
- Used
- ISBN-13
- 9780896960527
- ISBN-10
- 0896960528
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ISBN: 0896960528
Author: J.C. Louis
Condition: Used
A joint history of the Coca-Cola Company and Pepsico, Inc., takes in humble beginnings, infighting, unscrupulous market expansion and manipulation, sophisticated promotion campaigns, and international wheeling and dealing
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The Cola Wars: The story of the global battle between the Coca-Cola Company and PepsiCo, Inc.
$9.65 USD
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