The Complete Book of Perfect Phrases for High-Performing Sales Professionals (Perfect Phrases Series)

ISBN: 0071636099

Author: BACAL

Condition: New

The Right Phrase forEvery Sales SituationA powerful command of words is the number one requirement for succeeding in the field of sales. Whether youre cold-calling a prospect, presenting to a group of decision makers, or dealing with price objection, the make-or-break point of every transaction lies in sayingthe right thing to the right person at the right time.The CompleteBook of Perfect Phrases for High-Performing Sales Professionals isthe ultimate field guide for speaking and writing your way to salessuccess. Youll find perfect phrases for:Lead Generation Turn cold calls into profitable relationships Expand your customer base Write engaging letters and e-mailsSales Calls Get access to decision makers Present your product in compelling language Resist objections and stalling tacticsCustomer Service Develop a rapport with every client Handle the most difficult of customers Close every conversation on a positive note