The Media Industries and their Markets: Quantitative Analyses (Applied Econometrics Association Series)

The Media Industries and their Markets: Quantitative Analyses (Applied Econometrics Ass...

P. Badillo

MIA KARTS BOOKS

The Media Industries and their Markets: Quantitative Anal...
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Book details

Author
P. Badillo
Publisher
MACMILLAN
Format
Hardcover
Language
English
Category
Econometrics & Statistics
Condition
New
ISBN-13
9780230277700
ISBN-10
0230277705
  • Vendor: Mia Karts

The Media Industries and their Markets: Quantitative Analyses (Applied Econometrics Association Series)

$100.57 USD
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Product description

ISBN: 0230277705

Author: Badillo, P.

Condition: New

This book looks at quantitative studies on media markets, examining economic environment, supply and concentration in the media, and demand. It presents the most recent econometric research on the media and their markets, and provides insights on media enterprises, such as, corporate strategy, marketing and advertizing.

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The Media Industries and their Markets: Quantitative Analyses (Applied Econometrics Association Series)

$100.57 USD
 per 
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