The Strategic Plan Guide: A Management Guide To Developing A Strategic Planning Process

ISBN: 1475005822

Author: Philip, Mark A.

Condition: New

Product DescriptionThe Strategic Plan Guide provides a step-by-step management guide of a strategic planning process, which will result in the development of a well-thought through, comprehensive strategic plan for your business. After seeing the need for professional people in many different business environments to better understand basic business principles, Mark Philip has prepared a series of course materials to help Business Executives succeed in any business setting. From his coaching of many executives in both large and small companies, Mark has created the Fast-Track Business Expert Series TM - a range of books and courses detailing the core skills and strategies that will help you acquire expert business experience in just a few hours.About the AuthorMark Philip has over 20 years experience in managing businesses, both small and large, primarily in the pharmaceutical, biotechnology and medical device industry. With expertise in strategic planning, operations, product development, sales and marketing, business development, Mark has orchestrated multiple turnarounds, built product pipelines, launched new products, sold companies and created significant shareholder value. After holding a succession of senior executive positions in biotechnology, pharmaceutical and medical device companies in Europe, the USA and Asia, Mark has also provided consulting services to a number of companies from a broad array of business sectors. Mark has a bachelor's degree in Applied Biology and a PhD in Stem Cell Research from Nottingham Trent University (formerly Trent Polytechnic) in the UK. After becoming The Leukemia Research Fund Postdoctoral Research Fellow at Nottingham University, Mark completed an MBA in marketing and strategy at the Lake Forest Graduate School of Management in Chicago, USA and an Advanced Leadership Course at Harvard University. A prolific blogger on business and economic matters, you can read more of Mark's business advice on his blog site at http://mpconsulting.wordpress.com