Then We Set His Hair on Fire: Insights and Accidents from a Hall of Fame Career in Adve...
MIA KARTS BOOKS
Then We Set His Hair on Fire: Insights and Accidents from a Hall of Fame Career in Advertising
Book Details
- Format
- Hardcover
- Language
- English
- Category
- Marketing
- Condition
- New
- ISBN-13
- 9781591840824
- ISBN-10
- 1591840821
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ISBN: 1591840821
Author: Dusenberry, Phil
Condition: New
An Advertising Hall of Fame executive and former chairman of BBDO North America recounts his contributions to some of the most successful ad campaigns from the past thirty years, outlining the lessons he learned about attracting consumers, overcoming communications problems, and more. 30,000 first printing.
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Then We Set His Hair on Fire: Insights and Accidents from a Hall of Fame Career in Advertising
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