Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers
MIA KARTS BOOKS
Empathetic Marketing: How to Satisfy the 6 Core Emotional...
Book details
- Author
- M. Ingwer
- Publisher
- MACMILLAN
- Format
- Hardcover
- Language
- English
- Category
- Leadership & Motivation
- Condition
- New
- ISBN-13
- 9780230300231
- ISBN-10
- 023034027X
- Vendor: Mia Karts
Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers
$56.49 USD
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ISBN: 023034027X
Author: Ingwer, M.
Condition: New
With a revised understanding of the science and philosophy behind human needs, businesses will be better equipped to provide long-term satisfaction for their customers. Mark uncovers a framework that will help businesses identify human needs and incorporate this perspective into strategy, and then focuses each chapter on a specific emotional need.
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Empathetic Marketing: How to Satisfy the 6 Core Emotional Needs of Your Customers
$56.49 USD
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