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Ethics in Marketing and Communications: Towards a Global Perspective
$74.73 USD
$62.21 USD
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ISBN: 0230358551
Author: McKinley, M.
Condition: New
This book takes an international perspective on the topical issues of marketing ethics and ethical communications. The contributors are professors of business in various European institutions who bring their international background and experience to this body of work.
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Ethics in Marketing and Communications: Towards a Global Perspective
$74.73 USD
$62.21 USD