Pricing Perspectives: Marketing and Management Implications of New Theories and Applica...
MIA KARTS BOOKS
Pricing Perspectives: Marketing and Management Implicatio...
Book details
- Author
- Florian Siems
- Publisher
- MACMILLAN
- Format
- Hardcover
- Language
- English
- Category
- Economics
- Condition
- New
- ISBN-13
- 9780230207226
- ISBN-10
- 0230207227
- Vendor: Mia Karts
Pricing Perspectives: Marketing and Management Implications of New Theories and Applications
$123.32 USD
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ISBN: 0230207227
Author: Siems, Florian
Condition: New
The world of pricing has been changing at a fast pace. There has been a development of new dynamic pricing strategies, an explosion of new pricing tactics, and a focus on smarter buyers. This book focuses on those developments and highlights new perspectives for pricing strategies.
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Pricing Perspectives: Marketing and Management Implications of New Theories and Applications
$123.32 USD
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